Privacy Policy

This Privacy Policy describes how shoprunway360.myshopify.com (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.

DEVICE INFORMATION

  • Examples of Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.
  • Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.
  • Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels
  • Disclosure for a business purpose: shared with our processor Shopify and the Designers on this Marketplace to provide better offers.

ORDER INFORMATION

  • Examples of Personal Information collected: name, billing address, shipping address, payment information, email address, and phone number.
  • Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
  • Source of collection: collected from you.

  • Disclosure for a business purpose: Your payment and financial information is only shared with our processor Shopify. Your name, shipping address, email and phone number are shared only with Designer to send you a product that you have purchased. The information is only provided to fulfill the contract of your purchase on the site.

CUSTOMER SUPPOR INFORMATION

  • Examples of Personal Information collected: Your name, shipping address, email and phone number may be used to support your experience and customer support requests. 

  • Purpose of collection: to provide customer support. 

  • Source of collection: collected from you. 

  • Disclosure for a business purpose: shared with our processor the Designers on this Marketplace to provide customer service.

MINORS

Minors The Site is not intended for individuals under the age of 18. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address below to request deletion.

Sharing Personal Information

  • We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:
  • We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.

  • We use Jetti to support the marketplace feature of hosting multiple Designers and Products and processing the order. Jetti ensures that your order is received by the Designer you purchased from so that they can ship your order and provide customer service.

  • We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

  • We may use personal information for marketing purposes generated by this Site.

  • We will not sell your personal information to a third party.

Behavioural Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

  • We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://policies.google.com/privacy?hl=en.You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work. You can opt out of targeted advertising by:

  • FACEBOOK - https://www.facebook.com/settings/?tab=ads
  • GOOGLE - https://www.google.com/settings/ads/anonymous

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

Using Personal Information

We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.

Lawful Basis

Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:


  • Your consent;
  • The performance of the contract between you and the Site;
  • Compliance with our legal obligations;
  • To protect your vital interests;
  • To perform a task carried out in the public interest;
  • For our legitimate interests, which do not override your fundamental rights and freedoms.

Retention

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information.

Automatic decision-making

If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.


We do engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.


Our processor Shopify uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you.


Services that include elements of automated decision-making include: 


  • Temporary denylist of IP addresses associated with repeated failed transactions. This denylist persists for a small number of hours.
  • Temporary denylist of credit cards associated with denylisted IP addresses. This denylist persists for a small number of days. 

American Express does not endorse and is not responsible for the accuracy or reliability of any opinion, advice or statement made through this site, any content provided on linked sites, the capabilities or reliability of any product or service obtained from a this site or a linked site and is a separate company and not affiliated with Runway 360 or the CFDA.